This just in from BusinessWeek: Nouriel Roubini, the NYU economist who accurately predicted the financial meltdown, writes an important commentary in The Globe and Mail about two disparate American economies: “There is a smaller one that is slowly recovering and a larger one that is still in a deep and persistent downturn,” he says. Roubini goes on [...]

I’ll keep this short and to the point.  The time is not for words, but for action. For years, I have heard countless horror stories of business owners trying to succeed online.  I’ve heard a hundred excuses –No Time, No Money, Not Now, Not Sure…  For months, we’ve seen a nightmare of an economy unraveling.   [...]

With the demands on your time as a business owner, you may be very tempted to auto-post content to your site.  After all, you have heard of the benefits of having content on your site — in fact, many would say that unless your site has thousands of pages, you won’t even register on Google’s [...]

Google has announced an update to their algorithm that they’re calling Caffeine because it’s faster than the current version of Google. More accurately, it’s a rewriting of their infrastructure rather than the algorithm itself — a fundamental change in Google like what we saw in 2005 / 2006. This is good news, considering the number [...]

The healthcare bill is a massive piece of legislation — quite literally — at 1,000 pages.  It will have long-term consequences to our entire economy, and especially will impact small business… not to mention severe privacy implications… I could not be more opposed to it — and urge you to be vocal in your opposition [...]

The following is a reprint (by permission) of an e-mail from one of the smartest business people I know, Ken McCarthy.  Ken has a wealth of life and business experience, and teaches online marketing in a Michael Jordan kinda way — learn the fundamentals and practice, practice, practice.  Thousands of folks have gladly paid thousands [...]

If you’ve been a subscriber to this blog, you know I’m a big advocate of the power of Twitter.  Even Google is getting nervous that Twitter’s ability to report real-time news is surpassing the search behemoth.  Twitter is all about conversation, and if you’re in business to make a profit, you will benefit from directing [...]

A while back, I told you that Google’s index will double by the year 2011 every 11 hours… The amount of pages in its database will double ever 11 hours.  That’s staggering.  It tells us two things — 1) people who position themselves now and base their revenue off search traffic will explode their businesses, [...]

As small business owners, we need to find traffic for our websites from wherever we can get it — assuming, of course, that the source is relevant traffic.  Irrelevant traffic actually HURTS your website’s ranking in the Search Engine’s eyes, so we don’t want that.  For that reason, we are not fans of reciprocal linking schemes, [...]

One of the most common marketing mistakes is not focusing your business on the needs of your prospects and customers.  Take an honest look at your website, your Yellow Pages advertising, magazine ads, etc.  Do you talk about your business or your customer?  As a basic rule, if more than three-quarters of your ad relates [...]

Italian is spoken by around 63 million. The official language of Italy is Standard Italian, which is based on the Tuscan dialect of the language. Standard Italian was adopted as the official language following the unification of the country in 1861, as prior to that time a variety of mutually intelligible but distinct regional dialects [...]

The Sudoku is an addictive number puzzle game that has become one of the most popular puzzle games ever created. It is played using a 9 x 9 grid that is divided into nine equal boxes. The objective of the puzzle is to place the numbers from 1 to 9. Each number must appear only [...]

If you are searching online for schools and colleges finding a good education directory can be difficult. Many of the online resources are very similar in nature making it tough to find what you are looking for. For instant many of the listing show the same information, so if you did not find what you [...]

Although modern headphones have been particularly widely sold and used for listening to stereo recordings since the release of the Walkman, there is subjective debate regarding the nature of their reproduction of stereo sound. Stereo recordings represent the position of horizontal depth cues (stereo separation) via volume differences of the sound in question between the [...]

Credit card companies and banks are becoming more adverse than ever to lending money. Over the next eighteen months, issuers of Credit cards are expected to reduce available credit by over two trillion dollars. The reasons are obvious. After years of mailing credit card applications to any person with a pulse, their actions have started [...]

One of the simplest and most overlooked aspects of online marketing is that it’s not complicated. Or more to the point, there are a lot of “experts” who try to make it complicated. Aside from whatever motivation they might have to do that <COUGH: SELL THEIR STUFF>, online profits happen as the results [...]

Google has recently announced a new Adwords interface that we’ve had a chance to beta test and found it to be a vast improvement in managing single campaigns.  The new Adwords interface was built in response to the Adwords user community who needed a method for getting their work done faster. Among the many new [...]

Some of the advantages e-commerce has over traditional commerce are the reasons that shopping online has become so popular. If e-commerce sounds complicated to you, don’t worry. When you decide to start selling your products or services online, Kinetics Web Pro will consult on the available options and make recommendations based on your [...]

In case you missed it, Google has just released a cool new set of tools on it’s search pages. Go to Google and type in a search term — maybe even the main search term for YOUR business. When the results come up, look under the Google logo to the left of the search box. Click [...]

You own a small business, just like me. You own a brick & mortar business. I have over a decade of personal, hands-on experience with that; I have paid rent, payroll, payroll taxes, sales tax, worried about inventory and sell-through… I get it. Your margins are getting thinner and sales are [...]