Date: Thu, 20 Jun 2013 05:25:46 +0200
- Musings of a mobile marketer
There’s a skills gap in mobile marketing
And here’s my bi-monthly column in Mobile Marketing Magazine about it. I’m on the last page. I’d welcome your thoughts. Is there a skills gap? Will the mobile marketing & advertising sectors reach their full potential despite the skills gap? What can or should we be doing about this?